Business Administration, Marketing Concentration, BSBA

Business Administration, Marketing Concentration, BSBA

Salem State University

Salem, Massachusetts, USA
Business Administration, Marketing Concentration, BSBA
Duration4 Years
LevelBachelors Program
  • The marketing concentration provides students with the opportunity to further develop analytical, creative, and decision making skills needed for successful careers in one of the diverse business fields
  • The program builds upon the foundation of a liberal arts education and upon a common body of business knowledge as well as the specialized area of marketing and of social awareness
  • Marketing majors can, by carefully choosing their courses, develop a concentration around these areas of personal interest, for example, consumer behavior, research, retailing, advertising, industrial marketing, sales management, global marketing, strategic marketing, and marketing management
Fees componentsAmount
Tuition & fees1291954 INR
Hostel & Meals956221 INR
Insurance201776 INR
International Student fee54930 INR
SGA Fee7324 INR
Capital Improvement Fee25414 INR
Total1245665 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
  • Applicants must have passed high school with good grades
  • Required college preparatory course: English, Mathematics, Science and Social sciences
ExamsTOEFL: 71

IELTS: 6

PTE: 49

SAT: Accepted

Additional info
  • English language proficiency requirement may be exempt if  applicants have completed their high school/secondary school in English
  • Applicants who have a GPA of 2.5 or higher are encouraged to submit their test scores (SAT/ACT) as it will assist with academic placement at orientation when registering for classes
  • Applicants with a GPA below 2.5 must submit a letter of reference from a teacher or high school guidance counselor
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