BS in Marketing

Illinois State University

Normal, Illinois, USA
BS in Marketing
Duration4 Years
LevelBachelors Program
  • Marketing personnel are concerned with the design, promotion, price, and distribution of the product or service and representing
  • They identify and define marketing promotions that will generate, refine, and create marketing opportunities
  • The basic curriculum is designed to thoroughly acquaint Marketing majors with the broad field of marketing and to allow focused study in narrower subfields, depending upon the students’ interests and aptitudes
  • Students may choose Marketing electives from one or more of the following six career-track concentrations:
    • Advertising/Promotion
    • Business/Industrial Marketing
    • Marketing Research
    • Retailing/DistributioN
    • Selling/Sales Management
    • Services Marketing
  • Students can specialize further by choosing a formal sequence of study in Advanced Marketing Analytics, Professional Sales or Integrated Marketing Communication
Fees componentsAmount
Tuition & fees1744284 INR
Hostel & Meals709989 INR
Insurance56615 INR
Transportation177387 INR
Books & Supplies60057 INR
Mandatory Fees244695 INR
Housing Application Fee3662 INR
Personal Expenses244768 INR
Total1497173 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
  • Applicants must have passed high school
  • Applicants are required to complete a core high school curriculum that includes: 
    • English - 4 years
    • Mathematics - 3 years
      • traditional (algebra, geometry, algebra II)
      • OR integrated (math 1, 2, and 3)
    • Natural science – 2 years with laboratories
    • Social science – 2 years
    • Foreign language/Fine arts – 2 years of the same language OR 2 years of fine arts
ExamsTOEFL: 79

IELTS: 6.5

SAT: Accepted

Additional info
  • Students who have attended a high school for 3 years or more where English is considered as the primary language of instruction can fulfill the ELP requirement 
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