Bachelor of Business Administration in Marketing

Western Connecticut State University

Danbury, Connecticut, USA
Bachelor of Business Administration in Marketing
Duration4 Years
LevelBachelors Program
  • The marketing curriculum provides students with a sound understanding of the marketing function and its critical role in the success of organizations in globally competitive environments
  • Students learn analytical and communicative skills needed to succeed in brand management, marketing research, advertising management, and other fields within marketing
  • The program builds on knowledge from the arts and sciences and other business courses. Students are exposed to a variety of teaching methods including computer applications, case studies, group projects and experiential exercises
Fees componentsAmount
Tuition & fees1780025 INR
Hostel & Meals980464 INR
Insurance336904 INR
Professional Education Fee7324 INR
Education Certification Fee9155 INR
Total1333847 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
  • Applicants must have passed high school with good grades
  • Applicants must have a B- average in the following:
    • 4 years of English
    • 3 years of math 
    • 2 years social sciences, including US History
    • 2 years of laboratory sciences
    • 2 to 3 years of foreign language 
ExamsTOEFL: 79

IELTS: 6

SAT: 1530
  • 510 on the Critical Reading (CR) and a 510 on the Writing (W) sections

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