Strategic Marketing (MSc)

Strategic Marketing (MSc)

Cardiff University

Cardiff, South Glamorgan, UK
Strategic Marketing (MSc)
Duration1 Year
LevelMasters Program
  • The MSc in Strategic Marketing is designed to provide students with the foundation for a successful career in marketing
  • Students will study modules that cover the fundamentals of marketing including strategic marketing management, behavioral aspects of marketing, research in strategic marketing, integrated marketing communications, measuring marketing effectiveness, marketing and society, international marketing and digital media marketing
  • The course is designed to be relevant to a wide range of students from both developed and developing countries with career aspirations in a wide variety of marketing situations
Fees componentsAmount
Tuition & fees2302234 INR
Hostel & Meals589047 INR
Insurance30426 INR
Transportation25862 INR
Books & Supplies39554 INR
Personal Expenses237221 INR
Total922110 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
Bachelors60.0%
  • Candidates will normally have a 2:1 degree (GPA 3.0/4.0)  at the undergraduate level in Marketing, Business or Management, from a recognized institution, which must contain a minimum of 3 marketing modules (e.g. principles of marketing, marketing communications, consumer behavior, relationship marketing). Candidates are expected to have a basic knowledge of mathematics.
  • Non-graduates with approved professional qualifications or work experience may also be considered
ExamsIELTS: 6.5
  • with a minimum of 6.0 in each category

PTE: 62
  • With a minimum of 51 in all communicative skills

Additional info
  • ELP can be waived off if the student has scored 70% in English in 12th standard and if the student is passed out from Indian Standard XII Tamil Nadu Board of Secondary Education the score in English will be 140 out of 200
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