MSc Marketing and Analytics

Aston University

Birmingham, West Midlands, UK
MSc Marketing and Analytics
Duration1 Year
LevelMasters Program
  • The MSc Marketing and Analytics will develop students understanding and application of core theories in marketing
  • Students will learn how to undertake and apply marketing analyses using appropriate marketing theories and techniques, which will allow them to make appropriate strategic and operational marketing decisions
  • The course will also help students to develop the ability to make strategic decisions by advancing their understanding and application of how business analytic methods can support interventions in the decision-making process of organizations
Fees componentsAmount
Tuition & fees2053755 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
Bachelors50.0%
  • Applicants must have a good UK honours degree (minimum lower second class) Equivalent overseas degree recognized by Aston University
  • Applicants must have studied quantitative modules at the undergraduate level to demonstrate quantitative and analytical skills
  • Applicants must hold the following grades equivalent to Lower Second or 2:2:
    • Applicants from Tier 1 university- 50%
    • Applicants from Tier 2 university- 60%
    • Applicants from Tier 3 university- 65%
ExamsIELTS: 6.5
  • With a minimum of 5.5 in one band and other bands at 6.0

PTE: 63
  • No band less than 57

Additional info
  • ELP can be waived off if the applicants with English in Standard XIIth at a grade of 75% and above on CBSE and ICSE boards or 80% and above on any other exam boards
  • If applicants do not have the academic qualifications, but have extensive and relevant professional experience and a proven ability to succeed are welcomed to apply
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