MSc Global Marketing

University of York

York, North Yorkshire, UK
MSc Global Marketing
Duration12 Months
LevelMasters Program
  • The MSc Global Marketing will equip students with an in-depth and critical understanding of marketing theories as they apply to local, national, and international environments
  • The course stands out from other marketing degrees with its international focus, its emphasis on ethical and sustainable marketing, and its formal links with industry
  • Students will study a range of contemporary topics based on the leading research, including global marketing, social and ethical marketing, digital marketing, and brand management
  • The cohort-specific, research-informed teaching is delivered by leading academics and industry experts and is updated year-on-year to reflect the latest thinking
  • This course will provide students with the academic knowledge and practical skills to pursue marketing careers in private, public, and not-for-profit sectors around the world
  • Throughout the year, students will develop research skills which will be essential when collecting data for their final dissertation, which will be their main focus from the Summer Term onwards
Fees componentsAmount
Tuition & fees2275865 INR
Hostel & Meals512070 INR
Transportation62069 INR
Social and sporting activities129310 INR
Course related costs59331 INR
Total762780 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
Bachelors60.0%
  • Applicants must have a 2:1 or equivalent in any subject
  • The preference may be given to applicants with knowledge of marketing and/or business management
  • Alternatively, a 2:2 undergraduate degree supported by professional qualifications or at least one year of relevant work experience may be accepted
ExamsIELTS: 6.5
  • With a minimum of 6.5 in Writing and 6.0 in other components

PTE: 61
  • With a minimum of 61 in Writing and no less than 55 in all other components

Additional info
  • This program now also has a January 2021 entry point
  • Applicants may not need to provide evidence of ELP if they have completed a degree within two years of  their start date which has been taught in English
    • They will need to provide official confirmation from the institution where they completed their degrees that the medium of instruction was in English
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