| Duration | 10 Months |
|---|---|
| Level | Masters Program |
- The Master of Science in Marketing program has a specialized focus on three key strategic areas that are essential in today’s business environment: Digital Marketing, Brand Development, and Marketing Analytics
- Earn students’ degree in just ten months, and emerge with the technical knowledge, deep analytical skills, and versatility required to be a marketing leader. Graduates are ready to launch careers as marketing managers, account executives, digital media specialists, brand managers, marketing analysts, and social media directors
- The MS in Marketing program offers an integrated curriculum with the themes of digital, branding and analytics incorporated into each course. The program is distinctive for both its breadth and depth, and includes digital marketing (from general e-marketing to social media to digital marketing strategies), the psychology and economics of buyer behavior, how to conduct marketing research in today’s electronic environment, the development of brand equity and its implications for organizational success, the use of marketing analytics to increase the effectiveness of marketing activities, as well as general marketing management and overall strategy
| Fees components | Amount |
|---|---|
| Tuition & fees | 2307060 INR |
| Hostel & Meals | 671904 INR |
| Insurance | 194672 INR |
| Transportation | 226312 INR |
| Books and supplies | 73240 INR |
| Personal Expenses | 177827 INR |
| Fee | 29150 INR |
| Professional Development Fee | 36620 INR |
| Total | 1409725 INR |
Entry Criteria
| Class 12th | No specific cutoff mentioned |
|---|---|
| Bachelors | 3.0 GPA
|
| Exams | TOEFL: 80 IELTS: 6.5 GRE: Accepted GMAT: 500 |
| Additional info |
|
Contact form
