Master of Marketing

Duration	1.5 Years
Level	Masters Program

The Master of Marketing involves an exploration of the motives of consumers during the purchase of products and services. Students will learn how to use this market research to make more effective marketing decisions
Leading Marketing academics will teach students to examine who the customer is to develop a competitive advantage by effectively positioning products/services in the market
Students will study how to utilize promotional tools an organization may use to create this competitive advantage and enhance a brand’s equity, whether the organization is a commercial, non-profit, or social entity
This master’s degree will ultimately enable students to develop and demonstrate technical knowledge and skills in marketing, a field increasingly important for all types of organizations that need to deliver value through the products and services they create
Students will have the opportunity to study a wide range of advanced topics in marketing and gain professionally oriented generalist and specialist marketing skills

Fees components	Amount
Tuition & fees	1980874 INR
Hostel & Meals	723337 INR
Insurance	33430 INR
Student Services and Amenities Fee	17556 INR
Housing Application Fee	1571 INR
Residential Fee Pre-payment	28045 INR
Ancillary Housing Fees	28045 INR
Total	831984 INR

Class 12th	No specific cutoff mentioned
Bachelors	50.0% Applicants must have a recognized bachelor degree with an equivalent average mark of 50% or a UOW Graduate Certificate in Business Other tertiary qualifications combined with extensive professional work experience will be considered
Exams	TOEFL: 86 With a minimum score of 18 in Reading & Writing and 17 in Listening & Speaking IELTS: 6.5 With a minimum score of 6 in each skill PTE: 62 With a minimum score of 54 in each skill
Additional info	Students who have a bachelor's degree in Business or Commerce related area will be granted fewer core subjects Due to the current impacts of COVID-19 on in-person testing centers, UOW is accepting Alternative English tests for entry into Autumn 2021 and Trimester 1 2021. The requirements for accepting these tests are: If standard testing is available in the applicant's country, applicants must use one of these tests If the standard tests are not available (or only partially available) in the applicant's country due to COVID-19 restrictions, UOW will accept Online IELTS Indicator or Online TOEFL IBT at Home If neither the IELTS Indicator nor TOEFL at Home is available in the applicant's country, the applicant can use Duolingo. See notes regarding Duolingo the use of Duolingo

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