Marketing (BSB)

Marketing (BSB)

DePaul University

Chicago, Illinois, USA
Marketing (BSB)
Duration4 Years
LevelBachelors Program
  • The Marketing program is designed to deepen students understanding of how marketing delivers value to customers and businesses
  • Students will develop their skills for analyzing and solving market problems in order to create and implement marketing strategies
  • Students can choose the digital marketing, standard marketing or sales leadership concentration for their marketing degree
  • At the end of the program, students will be able to:
    • Create a value proposition
    • Distinguish features and benefits of products and services
    • Describe how external factors and demographic change affect demand for products and services
    • Identify marketing problems and develop appropriate solutions by collecting, analyzing, and interpreting data
    • Create a marketing plan
    • Use marketing methodologies/tools to make strategic decisions
Fees componentsAmount
Tuition & fees2969955 INR
Hostel & Meals1048357 INR
Insurance63279 INR
Transportation23071 INR
New Students Orientation Fee21972 INR
Student Activity Fee 5932 INR
Athletic fee5493 INR
Health plan13183 INR
Books & Supplies80857 INR
Miscellaneous Expenses173139 INR
Total1435283 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
  • Applicants must have passed a high school
  • The following curricular requirements are strongly recommended:
    • Four years of English
    • Three years of mathematics (minimum course work equivalent to Algebra I, Geometry, Algebra II)
    • Three years of science (two of which must be lab science)
    • Two years of social science
    • Two years of language study other than English
ExamsTOEFL: 80
  • With no subsection lower than 17

IELTS: 6.5

PTE: 53
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