BS in Business: Marketing

Bay Path University

Longmeadow, Massachusetts, USA
BS in Business: Marketing
Duration3 Years
LevelBachelors Program
  • Marketing majors at Bay Path University study the principles of business-to-business, business-to-consumer, and consumer-to-consumer marketing
  • This includes a focus on brand development, marketing research, target audience analysis, strategic business plan development, advertising and sales
  • Students gain a solid foundation in both business and marketing
  • As a Marketing major, students will:
    • Study principles of business and marketing communications
    • Develop critical, innovative and reflective thinking skills
    • Learn to apply knowledge and best practices that assist with the development of a business plan or product
    • Apply your knowledge by creating original solutions to real-world problems
    • Meet women who are leaders in entrepreneurial, corporate and nonprofit settings
Fees componentsAmount
Tuition & fees2569259 INR
Hostel & Meals937399 INR
Insurance219647 INR
Total1157046 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
  • Applicants must have completed High school with a minimum 3.0-grade point average
ExamsTOEFL: 80

IELTS: 6

SAT: Accepted

Additional info
  • Official high school transcripts translated into English
  • SAT, TOEFL, IELTS scores (if the language of instruction in high school or college was in English this can be waived)
  • Two letters of recommendation from your teacher, school counselor, or principal 
  • One to three page typed an essay in English addressing "what you hope to gain from your college experience as well as what you will contribute to the Bay Path University community"
  • Photocopy of a valid passport
  • Bank statement showing sufficient funds to cover one full year of study at Bay Path University 
  • Interview with an admissions counselor or faculty member
  • Writing sample
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