Bachelor of Science in Marketing

University of Alabama at Birmingham

Birmingham, Alabama, USA
Bachelor of Science in Marketing
Duration4 Years
LevelBachelors Program
  • Marketing is a fast-paced and ever-changing career field that can provide several different career paths that appeal to not only the creative thinkers but also numbers-oriented statisticians
  • A marketing degree can give students the skills and knowledge necessary to be able to work in nearly any industry that exists today, particularly because marketing is such an important part of any business plan and involves understanding the importance of consumer relations, communication, and the various stakeholders involved
  • Following concentrations are available:
    • Marketing Management
    • Retail Marketing Management
    • Digital Marketing
  • Marketing positions are plentiful and vary from involving daily communication with clients and customers aimed at building relationships and growing sales to behind the scenes research used to best market the business and enhance the company brand
Fees componentsAmount
Tuition & fees2032410 INR
Hostel & Meals800660 INR
Insurance292960 INR
Transportation232537 INR
Books & Supplies87888 INR
Miscellaneous Cost224774 INR
Housing Application Fee1831 INR
Housing Prepayment18310 INR
Mandatory Fees36620 INR
Total1695580 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
  • Applicants must have passed a High School
  • Required Academic Units:
    • 4 years of English
    • 3 years of social science
    • 3 years of math (Algebra I and higher)
    • 3 years of science (including 2 lab sciences)
    • 1 year of a foreign language
    • 3 additional core courses, for a total of 17 core courses
ExamsTOEFL: 77

  • With at least a 5.5 on each section of the examination

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