Bachelor of Science in Marketing

Duration	4 Years
Level	Bachelors Program

Marketing involves several business activities that are performed in the process of getting goods and services from producer to the ultimate consumer
These activities include product management, pricing, promotion, and distribution
The Bachelor of Science in Marketing provides students not only with an understanding of those activities that comprise marketing but also with the tools and concepts they will need to make sound decisions in the area. Thus, courses are provided in marketing research, consumer behavior, analytical techniques in marketing, and marketing strategy to name a few
Students are also able to choose among four concentrations depending upon their interests and career focus:
- Marketing Research
- Marketing Communications and Promotions
- Innovation & Product Management
- Sales Leadership

Fees components	Amount
Tuition & fees	2165560 INR
Hostel & Meals	844677 INR
Insurance	98581 INR
Transportation	106344 INR
Housing Application Fee	3662 INR
Housing Technology Access Fee	11718 INR
Student Fees	160835 INR
Personal expenses	159370 INR
International Credential Evaluation	7324 INR
Books and Supplies	102536 INR
Total	1495047 INR

Class 12th	No specific cutoff mentioned Applicant must have passed 12 with Official mark sheets for all secondary coursework completed and the official board issued Senior Secondary School Certificate. Applicants must have successfully have completed or had in progress the following high school courses with recommended years/level: English: 4 years Mathematics: 3-4 years (including algebra, geometry, advanced algebra/trigonometry) Science: 3-4 years Science and Social Science: 3 years Foreign Language: 2 years
Exams	TOEFL: 80 IELTS: 6.5 With minimum 6 in each band PTE: 54 With 47 in Listening, 56 in Writing, 51 in Reading and 53 in Speaking SAT: Accepted Average SAT scores of class-2020 ranges between 1060-1240
Additional info	Applicants may qualify for an exemption to the English Proficiency requirement if they have completed two consecutive years of full-time high school or university study in the U.S. or other country where English is the only official language

Class 12th

No specific cutoff mentioned

Applicant must have passed 12 with Official mark sheets for all secondary coursework completed and the official board issued Senior Secondary School Certificate.
Applicants must have successfully have completed or had in progress the following high school courses with recommended years/level:
- English: 4 years
- Mathematics: 3-4 years (including algebra, geometry, advanced algebra/trigonometry)
- Science: 3-4 years
- Science and Social Science: 3 years
- Foreign Language: 2 years

Exams

TOEFL: 80

IELTS: 6.5

PTE: 54

SAT: Accepted

Additional info

Applicants may qualify for an exemption to the English Proficiency requirement if they have completed two consecutive years of full-time high school or university study in the U.S. or other country where English is the only official language

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