Bachelor of Business (Marketing)

University of Canberra

Canberra, Australian Capital Territory, Australia
Bachelor of Business (Marketing)
Duration3 Years
LevelBachelors Program
  • This course will provide students with a strong foundation of the principles and conceptual frameworks of marketing, as used in both academia and the workplace, within a business context that focuses on economic strategies, financial outcomes, and entrepreneurship.
  • Students will explore a variety of cognitive, technical, and communication skills to analyze, review and explore marketing problems, providing innovative solutions for a range of real-world public, private, and not-for-profit enterprises.
  • Students will study how consumers behave in different settings and will develop innovative marketing plans for domestic and international frameworks. 
Fees componentsAmount
Tuition & fees1811707 INR
Hostel & Meals398463 INR
Student Services and Amenities Fee17276 INR
Total415739 INR

Entry Criteria

Class 12th65%
  • Applicant must hold any one of the following:
    • 65% in Indian School Certificate (ISC)
    • 65% in CBSE
  • Students must have studied Mathematics and English
ExamsTOEFL: 60
  • An overall score of 60 with:

    • Reading: 13
    • Listening: 12
    • Speaking: 18
    • Writing: 21

  • with no band below 6.0

PTE: 50
  • with no skill score below 50

Additional info
  • Students with the following qualifications are not required to take the English language test
    • All India Senior School Certificate (AISSC): 70% in English
    • Indian School Certificate (ISC): 70% in English
    • Indian State Board Higher Secondary Education Examination (Year 12): 70% in English
Contact form