| Duration | 3 Years |
|---|---|
| Level | Bachelors Program |
- The course aims to develop students awareness and understanding of contemporary marketing and advertising concepts and theories
- The course is designed to equip students with the analytical tools necessary to investigate a marketing and/or advertising problem and develop appropriate solutions
- This course, which benefits from EPAS and Chartered Institute of Marketing accreditation, is aimed at students with an interest in advertising and marketing from the creative to the analytical – whether that is advertising and branding, consumer behaviour, digital and social media marketing, or new product development and market research
- It provides a solid foundation in marketing and advertising, with a specific focus on marketing communications across different media and contexts
| Fees components | Amount |
|---|---|
| Tuition & fees | 1409738 INR |
| Hostel & Meals | 610548 INR |
| Transportation | 32454 INR |
| Books and Supplies | 21298 INR |
| Miscellaneous Expenses | 165517 INR |
| Total | 829817 INR |
Entry Criteria
| Class 12th | No specific cutoff mentioned
|
|---|---|
| Exams | IELTS: 6 |
| Additional info |
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